March: New opportunities are blooming
March is here, and with it, fresh insights from the frontlines of private investing. From SPVs to emerging opportunities in sports, this month’s edition is all about where capital is flowing.
Client Spotlight: ETA Capital
ETA Capital has been utilising Mara’s SPV and investor onboarding infrastructure for over 6 months now. Their investment strategy focuses on the AI application layer and Y Combinator-backed start-ups, tapping into companies with early traction, strong product-market validation, and mentorship networks. ETA Capital’s backing helps these ventures scale faster, hire more effectively, and access new markets, bringing high-potential, early-stage opportunities to the investors we serve.
We’re excited to facilitate this partnership and look forward to seeing how ETA Capital’s involvement helps accelerate the growth of early-stage AI companies, reflecting Mara’s commitment to connecting investors with high-growth opportunities.
ReelFlow: Founder-Led Innovation in Video Experiences
This month we’re excited to highlight ReelFlow, a UK‑based SaaS startup reimagining how businesses engage website visitors. Instead of static pages, ReelFlow enables companies to build interactive, video‑led journeys that guide visitors through content and offerings in a more human and engaging way. The platform includes a visual builder, embeddable video experiences, and analytics to help teams understand how prospects interact with their story.
The investment was led by Jonathan Illet of Revenue Syndicate, an angel syndicate consisting of the world’s best go-to-market operators.
ReelFlow was founded by Chris Wickson and Andy Higgs, the team behind Akkroo — a successful event tech platform acquired in a strategic exit — and brings deep experience in building tools that resonate with modern buyers
Powering the Future of AI Infrastructure
Hersir Ventures is excited to have participated via a Mara SPV in hosted.ai’s new 19 million USD Seed round, led by Creandum and Repeat.vc.
As global AI adoption continues to accelerate, demand for compute infrastructure is rising sharply, yet a significant portion of GPU capacity remains underutilised. Hosted.ai is addressing this imbalance by enabling cloud and infrastructure providers to pool GPU resources, run multi-tenant workloads, and materially improve utilisation economics at scale.
With an experienced, repeat founding team and early commercial traction, we believe Hosted.ai is well positioned to become a key enabler of next-generation AI infrastructure.
Mara Events
March at Mara: Spotlight on Sports Investing
This month, we brought together investors, operators, and industry leaders for The Second Half of Unlocking Investment Opportunities in the Business of Sport, diving into the future of private capital in sport. From media and technology to clubs and leagues, the conversation highlighted where opportunity meets strategy — and how SPVs can help investors access these markets more efficiently.
Huge thanks to our great panellists Samir Beg Ceric, Mark Blundell and Sasha Ryazantsev and to László Alpár Lukács for moderating.
Stay tuned for our next session, The Extra Time, coming in May — another chance to connect, learn, and discover new opportunities.
The Syndicate Playbook Webinar Series: How to Find Investors and Manage the Membership
Our latest Syndicate Playbook Webinar delivered great insights on building and scaling investor syndicates, from attracting the right members to creating a strong, sustainable community. Thanks to our great panellists Oliver Rye (Hersir Ventures), David Speese (Xaura Ventures), David Cruz e Silva (euvc), and moderated by Sasha Batica (Mara).
If you missed it, you can catch the full recording on our YouTube channel and stay tuned for the upcoming sessions.
Clarity, Confidence, Credibility — what it takes to stand out in private markets
In March’s Mara & Friends, Aleksandra was joined by Matthew Craig-Greene (Founder of Wagtails) to explore what it really takes to stand out in private markets. From sharpening positioning to building a narrative that resonates with LPs, the session is packed with practical insights for GPs, LPs, and advisors. 🎥 Watch the recording
Book an introduction call with us to learn more.